Alina Niederer

Alina Niederer has extensive experience in marketing and branding strategy. Alina most recently worked as the Marketing Director at Nivel Parts and Manufacturing, where they led a team in designing and implementing comprehensive marketing strategies. Prior to that, they served as the Commercial Development Manager, Americas at UPM Raflatac, driving commercial excellence initiatives in North and South America. Alina has also worked as a Marketing Manager at NYC Norton, where they re-evaluated the brand strategy and created content for social media platforms. Additionally, they worked as a Marketing and Branding Strategy Consultant at IAS, where they developed marketing and branding strategies for startups. Alina's earlier experience includes roles as a Project Manager at Bcos AG, Sales and Marketing Analyst at Textron Specialized Vehicles, and Marketing Strategist Intern at McMaster University. Alina has a strong background in market analysis, customer journey analysis, and developing customized marketing strategies.

Alina Niederer has a strong educational background in the field of business and marketing. Alina obtained a Bachelor of Science in Business Administration from the University of South Carolina Darla Moore School of Business, specializing in International Business and Marketing Management, which they completed from 2008 to 2012. Following this, they pursued a Master's Degree in Marketing, Service, and Communications from the University of St.Gallen, attending from 2015 to 2017. In 2016, they also briefly studied at IE Business School, where they completed a Master of International Business. Additionally, Alina Niederer has a background in International Business from Jönköping University, although specific dates and degree information are not provided.