Melanie Nayer has extensive experience in marketing and content strategy within the healthcare sector. Most recently, Melanie served as Head of Marketing for Healthcare at Noom and previously held various roles including Head of Brand Marketing, Content & Creative and Interim Marketing Lead/CMO at SonderMind. At Aetna, a CVS Health Company, Melanie advanced to Senior Director and Head of Content Development and also directed creative and design efforts. Additionally, Melanie founded Melanie Nayer LLC, focusing on creative, marketing, and content development, and contributed to DigitasLBi North America as Vice President/Director of Social Content.
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