Karen Bershad

Karen Bershad is a Certified Cash Flow Strategist and Virtual Financial Management Expert with extensive experience in financial management and business consulting. Currently serving as an Advanced Professional at Purse Strings, LLC since 2024, and leading Bershad Group LLC dba The Small Business Advisor since 1993, Karen specializes in helping small business owners understand their finances through comprehensive bookkeeping plans and consulting services. Active within various professional organizations, including the Greater North Fulton Chamber of Commerce and the North Metro Real Estate Investors Association, Karen has contributed to improving business operations for members through effective financial tracking systems. Additionally, as an Independent Associate with LegalShield since 1996, Karen provides access to legal services for individuals and businesses. Karen's background includes leadership roles in real estate investment groups, where expertise in back office operations has been shared to enhance member success.