Arie Hefter

Arie Hefter has a diverse work experience spanning various roles and industries. Arie is currently the Co-Founder and CMO of noshinku, a role they assumed in January 2018. Prior to that, they worked at ATTENTION GLOBAL as the VP of Strategy & Innovation from March 2019 to August 2020.

From 2015 to 2020, Arie held multiple roles at Media Assembly. Arie started as the Integrated Communications Strategy Supervisor in May 2015 and progressed to become the VP of Brand Strategy & Innovation in July 2018. Arie also served as the Director of Digital Strategy, Experience & Innovation from June 2017 to July 2018, and as the Associate Director of Digital Strategy, Data & Innovation from June 2016 to June 2017.

Arie's experience also includes being the Head of Marketing at Let's Sub from March 2016 to March 2017. Prior to that, they worked in the field of Digital Strategy, Research and Development at DigitasLBi from September 2014 to May 2015. Arie began their career as an Assistant Media Planner at Dentsu Aegis Network in 2012.

Furthermore, Arie has gained knowledge in the entertainment industry through their role in Story Development and Production at Phoenix Pictures from June 2011 to August 2011. Arie also had leadership roles during their time at Davidson College, serving as the Patterson Court Community Service Chair from August 2010 to May 2011, and as the Ministry Fellow for Vocational Leadership from June 2010 to May 2011.

Arie Hefter earned a B.A. degree in German and Film and Media Studies from Davidson College, where they studied from 2007 to 2011. Later, they pursued further education at the University of Virginia, obtaining an M.S. in Commerce with a focus on Marketing and Management from 2011 to 2012.