Helga Severino is a Digital Marketing Specialist at novobanco since July 2022, focusing on implementing digital campaigns across various channels to enhance customer experience and drive sales. Previous roles include Lead Generation Specialist at Securitas Direct by Verisure, where management of paid traffic channels was a key responsibility, and Digital Marketing & Website Specialist at EDP, overseeing marketing campaigns and user experience. Early experience encompasses positions as Online Marketeer at iServices Portugal and Community Manager & Brand Team Leader at OLX Group, where Helga demonstrated expertise in content creation, campaign management, and product management. Educational qualifications include a Master's degree in Tourism and Communication and specialized courses in E-Commerce and Search Engine Marketing.
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