Jill Herzig

Jill Herzig is a health and wellness industry veteran, specializing in content strategy and creation. Jill currently works in an unknown role at Nue Life Health, but previously held the position of Chief Content Officer at January AI from November 2020 to May 2021. In their time at January AI, Jill was responsible for strategizing and creating organic content aimed at member growth and retention. This included program content, website content, social media campaigns, audio content, and email campaigns.

Arriving after the launch of an MVP app, Jill designed, researched, wrote, and implemented a comprehensive program designed to help users manage their blood sugar through small, daily behavior shifts. Jill worked cross-functionally with every team in the company, iterating constantly in response to user insights, improved app functionality, and new business goals.

In addition to establishing preliminary guidelines for the company's consumer-facing voice and messaging, Jill also oversaw the relaunch of the January AI website. This allowed their to create a series of articles for the new "January Journal" section of the site, which is optimized for SEO and attract an audience interested in metabolic health.