Craig Harvey

Craig Harvey is an accomplished marketing professional with extensive experience in the sports and automotive industries. Currently serving as the Commercial and Marketing Communications Manager for New Zealand Rugby, Craig leads a team of over 20 in key off-field functions for Rugby World Cup 2021. Prior to this role, Craig was a Senior Marketing Manager at NZ Rugby, where significant achievements included driving over $20 million in ticket sales for All Blacks home tests. Craig's background also includes impactful roles at Mercedes-Benz Australia Pacific, where successful campaigns contributed to an 18% growth rate, and at BP Oil UK Ltd, where global marketing initiatives were executed across 40 countries. Craig holds a BA/BCOM from The University of Auckland and has a strong foundation in marketing and communications.