Polly Williams

Polly Williams is an experienced marketing professional and founder of Social Coach, where a customer-focused approach to content planning and strategy is emphasized to foster meaningful brand-audience conversations. Polly has developed a framework for conversation-led marketing that enhances audience engagement and builds trust. In addition to serving as a Content Planner at Social Sugar and a Virtual Social Media Strategist at Objective, Polly has a creative outlet as a Micro Influencer through Polly Unsaturated. With a background as a Social Media Specialist at MBM and a Social Media Advisor for KidsCan, Polly has also held significant roles at PHD, Colenso BBDO, and Zivo New Zealand, contributing to diverse agencies across various industries. Polly holds a Bachelor of Communication Studies in Public Relations from Auckland University of Technology.