Alex Harbinson (McIm

Business Development Director at OCEANIUM

Alex Harbinson has a diverse work experience spanning over several industries. Their most recent role is as a Business Development Director at Oceanium since 2023. Prior to this, they worked as a Project Consultant at EdenLab from May 2023 to September 2023. From 2021 to 2022, Alex worked at Brunswick Group as an Associate in the Business and Society Team, where they were responsible for helping multinationals develop and implement communications and programs to address issues like climate change and human rights. Before that, they participated in the On Purpose Associate program at On Purpose International, where they had a secondment at Oceanium, a biotech start-up focused on sustainably-farmed seaweed. Alex also has experience as a Creative Marketing Manager at Smart Energy GB, where they led the development of various campaign assets. They also worked at Unilever in brand development and management positions, contributing to the oral care and skin cleansing categories. Additionally, Alex gained graphic and web design experience at boutique advertising and design agencies early in their career.

Alex Harbinson has a diverse education history. In 2002-2004, Alex pursued a BA in Graphic Design at Greenside Design Center. Later in 2009, Alex obtained a PDM in Management from the University of the Witwatersrand. Continuing to expand their knowledge in marketing, Alex completed a Diploma in Digital Marketing (Level 5) at the Digital Marketing Institute in 2015. In the following year, Alex enhanced their skills with a Diploma in Social Media and Online Reputation Management (Level 4) from Shaw Academy. Building on their marketing expertise, Alex achieved a Professional Diploma in Marketing (Level 6) from CIM | The Chartered Institute of Marketing in 2018-2019. Additionally, in 2018, Alex received recognition for their marketing abilities with the "One's To Watch" accolade from The Marketing Society. Alex also delved into Media Planning through the Media Business Course offered by the Advertising Association in 2019.

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