Luis Carlos Franco

Luis Carlos Franco is the Business Lead at WPP/Ogilvy and the CEO of the company. Luis Carlos has a wealth of experience in various leadership roles within the advertising industry, including General Manager in Rio de Janeiro. With a background in brand management and marketing intelligence, Luis Carlos has worked with prestigious clients and led a team of over 120 people to win 31 Cannes Lions awards. Their educational background includes an MBA in Economics and Marketing.