Carolina Darigo

Carolina Darigo has extensive experience in digital management and marketing, primarily with Oi since July 2002, where a current role as Digital Manager involves the conception, development, and implementation of sales automation projects and digital products. Key responsibilities include managing the e-commerce journey across various digital channels and leading multifunctional squads. Previously, Carolina held roles including Marketing Consultant, where significant contributions were made to the launch of Oi Total, and Specialist and Senior Analyst in Marketing, focusing on product strategy and market analysis. Earlier professional experiences include administrative and marketing internships at Citi, FCE Consultoria Econômica, and Lafarge. Carolina holds a Bachelor's degree in Business Administration and Project Management from Universidade Federal do Rio de Janeiro and a degree from ESPM Escola Superior de Propaganda e Marketing.