Marcia Generato Kaspar

Marcia Generato Kaspar is an accomplished senior manager in sales and business development with extensive experience in the telecommunications and financial sectors. Currently serving as Senior Manager of Sales Business Development at Oi since September 2022, Marcia previously held similar roles at KORE Wireless and Vivo, where oversight of B2B sales teams was paramount. With a strong background in managing commercial teams and new business initiatives at Claro Brasil, Embratel, and various banking institutions such as Banco Rodobens and Banco Sofisa, Marcia has consistently demonstrated expertise in driving sales growth and developing strategic partnerships. A graduate of INPG Business School with an Executive MBA in Marketing, Marcia possesses a rich history of achieving significant production targets and leading successful teams across multiple regions in Brazil.