Lucas Ferreira de Souza currently serves as the Head of Commercial Operations at Okra Solar, focusing on Sales, Customer Success, and Commercial R&D since December 2023. Previously, Lucas held the position of Global Head of Paid Media, Martech, and CRM at Raketech from April 2022 to March 2024. Lucas was a Partner and COO EMEA at Math Marketing from March 2017 to April 2022, where expertise in data-science and marketing automation enhanced brand-client connections. Earlier roles included Head of Digital Strategy and various product management positions at Santander Brasil, emphasizing digital marketing, e-commerce platform management, and omnichannel strategies. An academic background includes an MBA from IESE Business School and a Bachelor’s in Graphic Design from Centro Universitário Senac.
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