Camila Moretti Moriconi

Camila Moretti Moriconi has an extensive work experience in the field of digital marketing and communications. Camila started their career at ESM - Marketing Esportivo, where they worked as a Communications Intern and later as a Communications Analyst. In these roles, they coordinated website and social media channels for various sports organizations and was responsible for content creation, interviews, events coverage, and data analysis.

Camila then joined Indústria de Entretenimento as a Press Officer, where they handled press office tasks for Rey Castro, The Sailor, and Jet Lag Pub. Their responsibilities included event coverage, publicity, press releases, agenda management, and content review.

Camila then moved on to Golden Goal, where they served as a Digital Communications Coordinator and Hospitality Coordinator. As a Digital Communications Coordinator, they managed digital channels for projects related to Microsoft's sponsorship of the Rio 2016 Olympic Games. Camila curated and created content, coordinated omni-channel campaigns, and received the 2016 Contemporary Marketing Award. As a Hospitality Coordinator, they planned and coordinated hospitality services and activations for games and shows at Allianz Parque Arena. Their tasks included supplier negotiation, team training, and post-event reporting.

Camila's next role was at Microsoft as a Brand Manager, where they played a crucial role in leading and managing the brand team for digital campaigns in partnership with Microsoft's marketing team. Camila developed trusted connections with multicultural stakeholders, ensured consistency in brand execution across Latin America, and developed audience-specific campaigns based on research and trends.

Currently, Camila works at OLIVER Agency as a Brand Manager for Microsoft Latin America. In this role, they are responsible for digital strategy, stakeholder management, and internal team management for brand and commercial campaigns across the region. Camila has achieved impressive results, including millions of impressions, thousands of event registrations, new leads, and extensive campaign coverage in multiple countries. Their daily work involves integrating different internal teams, maintaining consistency in brand execution, and proposing solutions for process gaps.

Overall, Camila Moretti Moriconi has demonstrated their expertise and skills in digital marketing, brand management, and communications throughout their career, making significant contributions to the organizations they have worked for.

Camila Moretti Moriconi has a strong educational background in the field of communication. In 2014, they completed a specialization in Internal Communication and Endomarketing at Senac Brasil. Prior to that, from 2008 to 2011, they obtained a bachelor's degree in Social Communication with a focus on journalism from Universidade Metodista de São Paulo.

In addition to their formal education, Camila has also pursued several certifications to enhance their skills and knowledge. In 2023, they obtained the certification in Career Essentials in Generative AI from Microsoft and LinkedIn. Camila also completed the Brand Management course, which focused on aligning business, brand, and behavior, at the London Business School in the same year. In 2021, they acquired the certification in People Management Skills from CIPD. Other certifications include Wellbeing and Resilience at Work from the University of Leeds in 2020, Accessibility in Action from Microsoft in 2020, and Marketing de Conteúdo from Rock Content in 2016.

It is worth noting that Camila has obtained additional certifications in specific areas of interest, such as LGBT+ concepts and stories from Veduca in 2019, Attitudinal Accessibility from guiaderodas in 2017, and an unspecified certification in 2016.