Gretchen Harnick has a diverse and extensive work experience. Gretchen is currently working as an Implementation Manager & L&D Specialist at OLIVER Agency, where they are involved in building in-house marketing studios for Fortune 500, CPG, and financial clients globally. Gretchen also project manages internal and client account leadership teams to ensure smooth setup and development of new account studios. Additionally, Gretchen has worked as an Adjunct Professor at the University of Cincinnati Carl H. Lindner College of Business, where they specialize in Fashion Marketing and Fashion Merchandising curriculum. Gretchen has also served as an Adjunct Professor at the Weatherhead School of Management at Case Western Reserve University, teaching graduate-level marketing courses in Healthcare Management and Business Analytics programs.
Prior to that, Gretchen held various roles, including Paris Showroom Manager and Brand Consultant at doors.nyc, where they managed a luxury fashion showroom during Paris Fashion Week and conducted brand audits for international fashion and accessory designers. Gretchen also worked as a Digital Marketing & Account Manager at OY-L, where they managed the brand refresh for a DTC natural skincare brand.
Gretchen has significant experience in academia as well. Gretchen was an Adjunct Professor at Parsons School of Design - The New School, where they taught courses in Digital Marketing, Retailing, Global Marketing, and Supply Chain. Gretchen also developed a luxury training program for LVMH and the Robinhood Foundation. At the same institution, they served as an Assistant Professor, Director External Partnerships, Online Program Coordinator, Social Media Manager, and Digital Marketing Researcher. Gretchen negotiated and managed design partnerships with major brands and produced thought leadership panels.
Other notable positions held by Gretchen include Market Research Consultant at Coty, Future of Fashion Competition Coach at NOT JUST A LABEL, President and Founder of Pattern to Plan, and Visiting Professor at the IAU Institute for American Universities. In these roles, they contributed to the development of various programs, provided coaching and mentorship, and taught courses in international business, social media marketing, and global marketing.
Overall, Gretchen Harnick's work experience encompasses marketing, academia, fashion, and entrepreneurship. Gretchen has demonstrated expertise in project management, curriculum development, teaching, brand management, and strategic partnerships.
Gretchen Harnick has an MBA in Marketing from Case Western Reserve University, which they received in 1999. Gretchen also holds a BA in Psychology/Business Administration from Wittenberg University, completed in 1990. In 1989 to 1990, they participated in a Semester Abroad program at the IAU Institute for American Universities, focusing on French Language and Literature. Additionally, in 2013, Gretchen attended a Photography workshop with Oliviero Toscani at Domaine de Boisbuchet.
In terms of certifications, Gretchen obtained a certification in SharePoint Online Essential Training: Beyond the Basics from LinkedIn in November 2022. In November 2020, they completed a Negotiations Certification program offered by Empathary. Gretchen also holds a Certified Reinvention Practitioner designation from Reinvention Academy, which they received in July 2020. Furthermore, they obtained a Yoga Instructor Certification - Level I from Yoga Alliance in July 2014. Finally, in June 2013, Gretchen completed the Hyper Island Innovation Training program offered by the Cannes Lions International Festival of Creativity.
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