CV

Cheryl Vanvalkenburgh

Vice President & Chief Customer Officer at Once Upon a Farm

Cheryl Vanvalkenburgh has a strong background in sales and leadership, with experience in various roles and industries. Cheryl most recently served as the Vice President & Chief Customer Officer at Once Upon a Farm since November 2019. Prior to that, they held the position of Vice President of Sales at Yasso, Inc. from January 2018 to October 2019. Before that, Cheryl worked as the Director of Sales, Grocery and E-Commerce at Angie's BOOMCHICKAPOP from February 2016 to January 2018. Cheryl also has a tenure at RB as the Director of Sales from January 2014 to January 2016. Cheryl's earlier experience includes roles at HJ Heinz as a Team Leader Top Accounts from December 2010 to January 2014, and at Kellogg Company as a Senior National Accounts Executive, Team Lead Category Management, Account Executive - A&P, and Category Growth Manager from 2000 to 2010. Cheryl began their career as a District Manager at Tops Markets from November 1998 to April 2000.

Cheryl Vanvalkenburgh obtained a Bachelor of Science degree in Marketing from Florida State University between 1994 and 1996. Cheryl later went on to earn an MBA from the University of Phoenix, specializing in Business, Management, Marketing, and Related Support Services, which they completed from 2012 to 2016.

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