Ulrikke (Xinyu) Locke

Branding & PR Manager at OneConnect

Ulrikke Locke has a varied work experience spanning across different industries. Ulrikke has worked as a Branding & PR Manager at OneConnect Smart Technology since September 2021. Before that, they worked as a Marketing Manager at FUYOU Investment Co., Ltd. from June 2020 to September 2021. Prior to that, Ulrikke served as a Marketing Director, Manager of Brand Marketing, Event Manager, and Public Relations Specialist at Elite Sport Shanghai Co., Ltd. from 2016 to 2019. Ulrikke also worked as a Live Operator at Extreme Live Gaming from October 2015 to January 2016. Ulrikke also has experience in the field of Mass Communication as a Course Rep. at the University of Leicester from October 2014 to January 2016. Ulrikke has worked as an Event Executive at Stadium TM from March 2014 to September 2014 and as a Marketing Intern at Coventry Blaze Ice Hockey from November 2013 to March 2014. Ulrikke has also worked as a PR Executive at Miss Universe Organization in 2012 and as a Publicity Ambassador at Baidu, Inc. from November 2011 to June 2012. Additionally, they served as an English - Mandarin Translator at The 4th WESTLAKE Media Literacy Summit and The 2th Conference of ZHEJIANG Media Literacy Education in May 2012.

Ulrikke Locke completed their high school education at the HIGH SCHOOL AFFILIATED TO USST from 2007 to 2010. Following that, they pursued a Bachelor Degree of Management in Public Relations at Zhejiang University of Media and Communications from 2010 to 2014. In 2013, they attended Coventry University and obtained a Bachelor of Arts (BA) degree in Event Management in 2014. Subsequently, Ulrikke pursued higher education at the University of Leicester, where they completed their Master of Arts (M.A.) degree in Mass Communication/Media Studies from 2014 to 2016.

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