Yara Kamal is an experienced marketing and communications professional with a solid background in brand management and digital marketing. As the Marketing and Communications Manager at Optalio since April 2022, Yara oversees various marketing activities and branding projects. Previously, Yara served as a Corporate Communications Specialist at the European Insurance and Occupational Pensions Authority, enhancing communication strategies. Yara's earlier roles include Middle East Digital Marketing Manager and Webmaster at PwC, where responsibilities involved managing web content, optimizing digital presence, and coordinating marketing campaigns. Yara's career began at PwC as a Marketing Executive, focusing on design and implementation of promotional materials. Throughout the career journey, Yara has demonstrated expertise in website development, search engine optimization, and corporate branding.
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