Marco de Vincenzo

Marco De Vincenzo is a seasoned professional in digital marketing and e-commerce, currently serving as the Digital Marketing & E-commerce Manager at Optima Italia S.p.A. since October 2023. Prior experience includes roles at Original Marines S.p.A. from June 2017 to October 2023, where responsibilities encompassed E-Commerce & Digital Marketing Manager and Digital & CRM Marketing Analyst, focusing on online promotional activities, CRM and loyalty program management, and omnichannel strategies. Marco also gained foundational experience as a Retail Marketing Intern at LOVE Studio, performing market analysis and developing marketing strategies. Academic achievements include a Master's degree in Management Economics from Università degli Studi di Napoli Federico II and a Master's in International Marketing and Italian Style Communication from Accademia della moda.