Patricia Floch is an experienced marketing professional with a strong background in the banking and financial services sector. Currently serving as Marketing Director for daily banking and payment at Orange Bank since January 2020, Patricia is responsible for developing activities in France and Spain, defining marketing strategies, and steering business development efforts. Previously, as Head of Marketing & Digital for the consumer market at Credit Agricole Payment Services, Patricia developed payment business strategies and led operational marketing support for multiple banks within the Crédit Agricole Group. At Carrefour Banque, Patricia held various roles including Head of CX & Digital projects, where Patricia designed and implemented digital strategies and enhanced user experiences. Early career experience at Société Générale included roles focused on product management and change management. Patricia holds a Master II in Marketing and a Master I in Management from the University of Paris I: Panthéon-Sorbonne.
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