Samantha Hernandez

Social Media Manager at Orange Label

Samantha Hernandez has worked in the advertising and marketing industry since 2017. Samantha began their career as a Creative Copywriter Intern at interTrend Communications, Inc. in 2017. In 2018, they worked as a Public Relations Intern at both LEWIS Global Communications and BPCM. In 2019, they worked as a Marketing Coordinator at Hotel Irvine. In 2020, they worked as a Social Media Marketing Specialist at Runway Rogue. In 2021, they worked as both a Social Media Manager and Social Media Specialist at Orange Label. Currently, they are a Founding Board of Directors and Director of Membership at Ad 2 SoCal.

Samantha Hernandez has a Master of Arts in Mass Communication/Media Studies from the University of Florida College of Journalism and Communications, which they earned from 2020 to 2022. Samantha also holds a Bachelor's degree in Public Relations, Advertising, and Applied Communication from California State University, Fullerton, which they earned from 2017 to 2019. Samantha also participated in a Study Abroad program at the University of London in 2016, where they studied Communication and Media Studies. Additionally, they hold a Sprout Social Agency Partner Certification from Sprout Social, Inc., which they obtained in May 2021, and a Social Media Marketing Certification from HubSpot, which they obtained in September 2020.

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