Lauren Scheidler is a highly skilled professional with a strong background in paid media management, currently serving as a Manager at Ovative Group since June 2019. Lauren's experience includes roles as a Senior Analyst and Analyst in Paid Search, where responsibilities involved optimizing paid media strategies for diverse clients and analyzing data to enhance return on investment. Prior roles include a Marketing Intern at Optum, where Lauren executed marketing material updates, and an Honors Research Assistant at the University of Minnesota - Carlson School of Management, providing research support. Early career experiences at Twin Cities Orthopedics and as a Data Entry Associate demonstrate a solid foundation in accounting, marketing, and organizational skills. Lauren holds a Bachelor of Science in Business with a focus on Marketing and Entrepreneurial Management from the University of Minnesota - Carlson School of Management.
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