Massimo Basei

Chief Commercial Officer at Pandora

Massimo joined Pandora as country manager for Italy in 2010. Since then, he has successfully taken on additional responsibility to lead commercial operations across all Pandora’s markets in Southern Europe, Middle East and Africa (SEMEA). As CRO, Massimo is responsible for global retail operations which encompasses network expansion, franchise relations, omni-channel experience, store development, and global merchandising.

Massimo is Italian and holds an M.Sc. in economics from Università degli Studi di Trieste.

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