Alice Guala

Senior Social Media Manager at Papercup

Alice Guala has a diverse work experience in the field of social media marketing and management. Alice began their career as an Administrative Assistant at White Star Editions in 2008. Alice then worked as a Civil Service employee at Coverfop from 2014 to 2015.

Alice's involvement with social media started in 2016 when they joined Study Group as a Social Media Assistant. Alice was responsible for managing consumer-facing social media channels and implementing digital marketing strategies. Alice also provided customer service and analyzed metrics to improve social media performance. Alice was later promoted to the role of Social Media Marketing Specialist and then Senior Social Media Specialist.

In 2019, they served as a Social Media Consultant (Volunteer) at Associazione Nerina, where they contributed their expertise in social media strategies.

Following that, Alice joined bant.io as a Social Media Marketing Manager in 2020. Alice handled social media marketing campaigns and was responsible for managing various social media channels. Their role involved developing strategies, analyzing metrics, and ensuring best practices were followed.

In 2022, Alice worked as a Social Media Consultant at Study Group, where they provided expertise in social media management and marketing. Alice contributed to the company's social media strategies and implemented campaigns.

Most recently, in 2023, Alice joined Papercup as a Social Media Manager, where they are currently working.

Alice Guala completed their Master's Degree in Digital Marketing at the University of Brighton from 2015 to 2016. Prior to that, they obtained a Laurea triennale degree in Nuove tecnologie dell'arte from the Accademia di belle arti di Torino, which they attended from 2010 to 2013. Additionally, Alice has earned several certifications including Advertising on LinkedIn and Advertising on Facebook: Advanced from LinkedIn, as well as IELTS from the British Council. Alice also holds a Jellyfish SEO Standard Certificate, although the specific details about the month and year of obtaining it are not provided.

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