Matilda Kirwin is an accomplished marketing professional with extensive experience in brand marketing and strategy. Currently serving as Senior Manager of Brand Marketing at Papier since March 2022, Matilda has successfully reimagined the marketing planning process, led integrated marketing efforts, and coordinated brand partnerships. Prior to this role, Matilda held positions including Brand Manager and Junior Brand Manager at Joma Jewellery & Katie Loxton, where responsibilities included managing B2C marketing initiatives and overseeing brand calendars. Earlier experiences include managing campaigns at Currys plc and working as a Junior Account Executive at ZAK. Matilda holds a First Class degree in Marketing from Nottingham Business School, Nottingham Trent University, achieved in 2018.
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