John Chappell

John Chappell is a seasoned entrepreneur and marketing professional with extensive experience in the spirits industry. As the Founder and Principal Owner of PaQuí Tequila since 2018, John Chappell has transformed the tequila market by introducing a high-quality brand that stands out for its unique taste profile. Additionally, as the Owner of Tequila Holdings, Inc., John Chappell successfully launched PaQuí in Manhattan, where efforts led to the opening of over 180 accounts within a competitive market. Prior roles include VP of Marketing at Banfi Vintners and VP of Brand Development at The Boston Beer Company, where John Chappell notably collaborated with Jim Koch to significantly grow the Samuel Adams brand. Additionally, John's tenure as Director of Brand Management at Labatt USA Inc resulted in the successful turnaround of the Rolling Rock beer brand. John Chappell holds an M.B.A. from Northwestern University's Kellogg School of Management and a Bachelor’s Degree from the University of Virginia.