Alex Hicks is a Digital Strategist with experience in overseeing digital marketing strategies for multiple major brands within the fashion and footwear industry. They have a proven track record of driving revenue and improving key performance indicators through email, SMS mobile marketing, influencer marketing, and social media. With a Master of Science in Integrated Marketing Communications from the University of Mississippi, Alex has a strong background in brand marketing, content creation, and social media management. Their expertise extends to mentoring cross-functional teams, conducting market research, and spearheading website redesigns.
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