Katharine Santeiro

Director Integrated Marketing at Paramount

Katharine Santeiro is a seasoned marketing professional currently serving as the Director of Integrated Marketing at Paramount since September 2019, where responsibilities include leading influencer strategy and negotiating talent deals for major advertisers. Prior to this role, Santeiro held various positions at Nickelodeon from August 2013 to September 2019, contributing to influencer strategy and executing social campaigns for notable brands across diverse categories. Previous experience includes managing consumer marketing initiatives at The Madison Square Garden Company/Fuse TV, alongside roles at Sesame Workshop and The Sweet Shop Films LLC. Santeiro holds a Bachelor of Science in Business Administration with a concentration in Finance and an MBA in Communications and Media Management from Fordham University.

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