Kristina Frensel has a background in category management, trade marketing, and local marketing. With experience working at companies such as Douglas, Pernod Ricard, Barilla Group, and IKEA, Kristina has held various roles such as Senior Group Brand & Category Manager, Promotion Manager Fragrances, and Trade Marketing. Kristina holds a Bachelor of Science degree in Betriebswirtschaftslehre from the University of Cologne and completed an Auslandssemester in Business Administration at the University of Seoul. Kristina also has a Visual Merchandiser certificate from Albrecht-Dürer-Schule, Berufskolleg Düsseldorf.
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