Caroline Sanford

Caroline Sanford is a seasoned professional with extensive experience in strategic account management and new business development. Currently serving as Strategic Account Director at PeerSpot since February 2020, Caroline has a strong background in solution selling, marketing strategy, and business-to-business (B2B) sales. Prior roles include Senior Account Executive at Bellapierre Cosmetics, where responsibilities involved public relations, marketing, and maintaining relationships with media professionals. Additionally, experience includes positions related to account administration and financial administration at Prax Petroleum Ltd and LuxTech, respectively, highlighting skills in sales and purchase ledger management.