Rafael Z. has a strong background in marketing and strategy, with experience in various leadership roles in companies such as Perfetti Van Melle, INSEAD, Bunge, Unilever, Procter & Gamble, and Alicorp. Rafael has held positions such as Global Category Growth & Strategy Director, Business Coach, Global Marketing Director, Marketing Director Europe, Senior Global Marketing & Strategy Manager, and Brand Manager. Their expertise includes driving growth, developing strategic understanding, and leading major innovation and renovation programs.
Rafael Z. completed their Bachelor of Business Administration (BBA) at Universidad del Pacífico (PE) from 1994 to 1998. Afterward, they pursued a Master of Business Administration (MBA) at INSEAD in 2003-2004. In 2021, they focused on Driving Digital Marketing Strategy at INSEAD. Later, in 2023-2024, they returned to INSEAD for a program in Strategy in the Age of Digital Disruption. In 2018, Rafael attended the Entrepreneurship Programme at Harvard Business School. Additionally, they attended Markham College for an unspecified duration.
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