Ximena Valderrama

Ximena Valderrama is a seasoned marketing professional with extensive experience in leading brand strategies across prominent companies. Since January 2023, Ximena serves as the Global Brand Director at Pernod Ricard, focusing on Altos Tequila's brand marketing on a global scale, including budget planning, brand communication campaigns, and market execution. Prior to this role, Ximena held various positions at Beam Suntory, culminating in the role of Group Marketing Manager for Tequila and Mezcal Brands. Ximena's career also includes significant contributions at American Express, managing Insurance Services and Marketing, and PepsiCo, where Ximena coordinated brand strategies for Quaker and Doritos. Ximena holds a Bachelor's degree in International Business from Tecnológico de Monterrey.