Kristie Schmuck is currently the VP of Marketing at Perpetua. Prior to joining Perpetua, Kristie worked as a Growth Marketing and Digital Strategy Consultant at Slalom from January 2018 to February 2019. At Slalom, Kristie was responsible for digital marketing strategy, marketing automation, and technology.
Before Slalom, Kristie was the Demand Generation Manager at Emburse from January 2016 to January 2018. As the Demand Generation Manager, Kristie was responsible for building and optimizing the demand generation engine, including marketing automation systems (Marketo/Salesforce), and managing multi-channel marketing campaigns. Kristie also provided training and support to both sales and CSM teams on managing the experience throughout the full customer lifecycle. Additionally, they managed day to day campaign operations with ad networks and other partners, and drove traffic to content with a carefully crafted multi-channel strategy leveraging key acquisition channels including Display, Social, Search and SEO.
Kristie Schmuck's educational career includes completing a business administration program with a focus in marketing from Conestoga College. Kristie also has a certification from Google in Google Analytics IQ and another certification from HubSpot in Inbound Marketing Certificate.
Kristie Schmuck reports to Rosco Hill, CEO. They work with Margot Perlmutter - Head of People & Workplace Operations, David Scalise - CFO, and Jocelyn Ma - Head of China.
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