DeNita Carani

DeNita Carani is an accomplished executive with extensive experience in franchise operations, business development, and organizational leadership. Currently serving as Brand President at Pet Wants since October 2022, DeNita leads the franchise system with a focus on innovation and financial performance. Previously, DeNita held the position of Senior Director at Jovie, where responsibility included overseeing franchise operations and consolidating operational functions. As a former Owner and Managing Director in the childcare sector, DeNita launched the first franchise in Atlanta and drove marketing and operational strategies. Additional experience includes roles in sales leadership at Tunstall Americas and Philips Home Monitoring, along with founding Care 24, Inc., which became the leading provider of medical alert devices in the Southeastern United States. DeNita holds a Master of Business Administration from California Coast University.