Jinxiu Cao

Jinxiu Cao is an experienced professional in brand management and analysis, currently serving as an Assistant Brand Manager at PetIQ since May 2023, where a comprehensive brand plan for Minties 2024 was developed. Previous experiences include working as an Associate Consultant Intern at Mercer Asia, focusing on industry research and incentive policy analysis, and as a Medical Sensor Analyst Intern at ParalianTech, where contributions to algorithm development for CGM sensors were made. Additionally, Jinxiu Cao held roles in investment banking and financial analysis at 中信建投证券 and Beijing Hero Entertainment Technology Co., Ltd., respectively. Academic qualifications include a Master’s degree in Business Analytics from Boston University Metropolitan College and a Bachelor’s degree in Economics from Rutgers University–New Brunswick.