Ahmed Coucha

Ahmed Coucha, MBA, MSc is the current Country Manager at Pharmanovia. Prior to this role, Ahmed was the Commercial Director Egypt & Sudan at Aspen Pharma MENAT. With a background in pharmaceuticals and a strong educational foundation from institutions like Saïd Business School at the University of Oxford and The American University in Cairo, Ahmed has held various managerial and teaching positions in the industry. Their experience includes managing product portfolios, strategic planning, budget management, and teaching pharmaceutical courses at Ain Shams University. Ahmed's expertise lies in marketing, drug technology, and novel drug delivery platforms.