Martin Lourdel currently serves as Media & Advocacy for La Provençale at L'Oréal, focusing on influencer briefs, media activation coordination, social media management, event organization, and press communications. Since 2019, Martin has worked as a consultant and mother agent, specializing in talent management and content creation. Previous experience includes roles at Printemps and H&M, where strategies for product placements and digital influence were implemented, as well as junior press relations positions at ANGELO SENSINI COMMUNICATION, where media monitoring and press shopping were key responsibilities. Martin's background as a model for high-profile clients further enhances expertise in the fashion and luxury communication sectors. Educational accomplishments include a Master 2 in Digital Communication from ECS and multiple degrees in luxury management and public relations from Sup de Pub.
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