Craig Wilson

Craig Wilson is an experienced professional in customer relationship management, currently serving as the Manager of Email/CRM at Pineapple Products since July 2023, overseeing customer retention and reactivation initiatives. Previously, Craig held the position of Customer Relationship Management Manager at Golden Hippo from October 2021 to July 2023 and was responsible for similar programs. Before that, Craig worked at Sportsman's Warehouse as CRM/Email, focusing on customer acquisition and retention for a database of over 4 million contacts. Additional experience includes roles at the Center for Excellence in Higher Education, where Craig developed marketing plans for student retention, and at 1800 Contacts, overseeing comprehensive CRM programs. Craig's early career featured positions at Richter7 and Golfsmith International, where Craig led database marketing and customer relationship strategies. Craig holds an MBA in Marketing from the University of Nebraska-Lincoln and a BA in Communications from Brigham Young University.