Senior Email Marketing Manager

About Pinecone

Pinecone is on a mission to build the search and database technology to power AI applications for the next decade and beyond. Our fully managed vector database makes it easy to add vector search to AI applications. Since creating the “vector database” category, demand has grown incredibly fast and it shows in our user base. We are a distributed team with clusters in New York, San Francisco, Tel-Aviv, and Manchester.

About the Role

This role involves implementing marketing campaigns targeting business decision makers, optimizing lead handoff to sales reps, and managing Pinecone’s email marketing strategy. The ideal candidate will have a strong background in growth marketing, email marketing, and campaign management.

Pinecone is a distributed team with offices in New York, San Francisco, Tel Aviv, and Manchester. You will be part of a world-class team from companies like Amazon, Google, Databricks, and Splunk. The company emerged from stealth in January 2021 with $10M in seed funding — led by the same legendary investor as Snowflake —  followed by $28M Series A funding in 2022 and $100M Series B funding led by Andreessen Horowitz in 2023.

Responsibilities:

• Demand Generation Events:

  • Coordinate and execute a large number of demand generation events owned by the marketing team.
  • Liaise with internal stakeholders, speakers, vendors, and participants to ensure seamless event execution.
  • Manage event logistics, including venue selection, accommodation arrangements, and vendor coordination.
  • Manage registration & attendee list uploads into CRM as well as manage reminders and follow ups for events.
  • Work with Growth & RevOps to track and attribute event attendees to pipeline and revenue
  • Speak to Sales reps during enablement sessions and field Q&A

• Corporate and Brand Events:

  • Play a critical role in the planning and execution of Pinecone's flagship events, such as the Pinecone Summit.
  • Collaborate with cross-functional teams to ensure successful event delivery.
  • Coordinate with speakers, vendors, and attendees to facilitate a smooth event experience.

• Event Management:

  • Develop and maintain comprehensive event plans, timelines, and budgets.
  • Manage event registration processes, attendee communications, and on-site check-in procedures.
  • Oversee event setup, tear-down, and on-site coordination with vendors and staff.

• Vendor Management:

  • Source and manage relationships with event vendors, including venues, caterers, audio-visual providers, and printers.
  • Negotiate contracts and ensure vendors meet established requirements and deadlines.
  • Coordinate the production of printed materials, signage, and other physical event collaterals.

• Travel and Logistics:

  • Must be available to travel frequently to events
  • Arrange travel and accommodation for speakers, staff, and attendees as required.
  • Coordinate transportation and logistical arrangements for events.
  • Ensure compliance with travel policies and budget guidelines.

Requirements:

• Minimum of 5+ years of experience in growth marketing and/or demand generation.
• Proven experience in growth marketing, particularly in a PLG and B2B SaaS environment.
• Strong background in email marketing strategy and execution, including lifecycle emails and nurture campaigns.
• Experience in implementing and optimizing marketing campaigns targeting business decision makers.
• Proficiency in A/B testing methodologies and tools to drive continuous improvement.
• Excellent understanding of digital advertising strategies and budget management.
• Strong project management skills, with the ability to manage multiple initiatives simultaneously.
• Experience with webinar and event management, including audience segmentation and engagement.
• Familiarity with marketing automation tools and CRM systems.

Bonus Points:

• Experience with tools like Salesforce, Hubspot, BI Tools (Metabase, Sigma, etc.), Gong Engage for outbound sales tactics.
• Ability to work collaboratively with cross-functional teams, including sales, product marketing, and developer relations.
• Strong analytical skills and data-driven decision-making ability.
• Excellent communication and leadership skills.
• Strong preference for previous experience in AI/ML/Data/Developer-centric companies
• Prefer early stage startup experience

Perks & Benefits: