Sharon Erde

Head Of Marketing at Pitango

Sharon joined Pitango in 2007, where she oversees all marketing and public relations activities as Director of Marketing Communications.

In this role, Sharon is responsible for defining and managing Pitango’s media strategy, elevating its corporate identity, and expanding its brand reach through relationship building, PR, and media exposure. Sharon oversees the fund’s full marketing activities, both internal and external, and facilitates partnerships and affiliations. She also brings her expertise in marketing strategy, branding and communications to help Pitango’s portfolio companies scale fast and thrive.

Prior to her work at Pitango, Sharon worked as a media and strategic consultant for leading Israeli companies, as well as a Senior Account Executive and Public Relations Manager at a campaigning firm. Before entering the tech world, Sharon served as a Consultant for the Israeli Government.

Sharon holds a BA in Economics and Communications and an MA in Political Communications from Tel Aviv University.

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