Elise Arsenault

Elise is a senior executive with more than 20 years’ experience building global businesses. She is the founder and principal of Empire Eleven, a boutique strategy firm headquartered in New York. Elise consults with C-suite and senior management, Boards of Directors, Private Equity and Venture Capital principals. She provides advisory services and strategic operational support to optimize companies performance and accelerate growth. Her core competencies include merger integration and turnaround management as well as go-to-market strategy development, branding, positioning, integrated marketing across multi-channel businesses, customer touchpoint management, internal and external communications, eCommerce, social, digital, product development, customer relationship management and sales enablement.

Over the course of her career Elise has helped to merge and integrate nearly 300 companies. Prior to founding Empire Eleven, she was the head of Marketing for United Rentals, a Fortune 500 company, that grew by acquisition and is the largest construction equipment company in the world. Elise was among United Rentals’ first 15 employees and worked in various capacities over an eleven year tenure, including Investor Relations, Corporate Real Estate, Sustainability and Marketing.

At Pittsburgh Gateways Corporation (PGC), Elise works with business incubator clients, and participates in various development and communications activities for PGC’s initiatives.

Elise has extensive experience in a wide range of industries, from industrial equipment to consumer packaged goods, with both public and privately held companies, B2B and B2C. She has worked with clients throughout North America, the UK and the Australia Pacific Region. Elise holds a Bachelor of Science in Biology and Economics from Bucknell University.