Carlo Antonelli

Carlo Antonelli currently serves as the E-commerce and Digital Director at Platum, overseeing operations in France and BeNeLux since June 2021, and leading digital transformation initiatives. Previously, Carlo held the position of Amazon ME Director at Haier Europe, where responsibilities included developing a new platform to enhance the company's marketplace presence. Carlo has extensive experience in account management with a focus on major retailers and e-commerce platforms, having worked as an International Accounts Manager at Haier Europe and an Online International Key Account Manager at Candy Hoover Group. Previous roles also include National Key Account Manager at Lenovo Italia, Retail Account Manager at HP, and sales representative positions at Praesidium S.p.a. and Rai - Radiotelevisione Italiana. Carlo holds a degree from the University of Naples ‘Parthenope’ and additional certifications from SDA Bocconi.