Lucy Baker

Associate Brand Manager at Playmates Toys Inc.

Lucy Baker is an experienced professional with a diverse background in brand management, sales coordination, and educational support. Currently serving as an Associate Brand Manager at Playmates Toys Inc., Lucy oversees product development and marketing strategies for Girls Action Figures and Collectibles. Previously, Lucy held roles including Senior Sales Coordinator and Sales Lead, where responsibilities included enhancing product communication and developing a strong brand voice. With a foundational role in education as a Teacher Assistant and impactful internships focused on growth strategies and social media marketing, Lucy brings a well-rounded skill set. Lucy holds a Bachelor's degree in Communication and Media Studies from Loyola Marymount University.

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