Mickey Sonnino

Ms. Sonnino brings more than 20 years of experience in marketing across sectors and for some of the world’s biggest brands. Most recently, Ms. Sonnino served as a member of the Playtika Management Team in her role as Senior Vice President of Strategic Communications for Playtika Holding Corp in Tel Aviv. Prior to this role, Ms. Sonnino was Vice President of Monetization and subsequently General Manager for Slotomania, one of Playtika’s leading games.

Ms. Sonnino brings a global perspective shaped by her experience working across regions and industries. In her earlier career, Ms. Sonnino developed the brand strategy for Revlon’s Almay brand in New York City, before taking over European brand marketing for over 400 beauty tool SKUs in the company’s London office. Prior to that, Ms. Sonnino served in positions of increasing responsibility within Bristol Myers Squibb, the global pharmaceutical company based in New Jersey.

Ms. Sonnino holds an MBA from the Kellogg School of Management at Northwestern University, a B.A. in computer science from Tel Aviv University, and a B.S. in mathematics and economics from the Hebrew University of Jerusalem.