Ana Elisa Althoff

Ana Elisa Althoff has been working in the design and customer experience field since 2009. Ana Elisa started their career at Agriness as a User Interface Designer, creating interfaces for digital products, as well as handling communication, marketing campaigns, and offline events. In 2017, they co-founded Ideativo Design. From 2018 to 2021, they were a co-founder and facilitator at UX Overtake, a four-day immersive course that explores advanced knowledge to elevate the UX designer’s strategic level. From 2013 to 2021, they worked at DOT digital group, where they were a UX Design Specialist with direct contact to the organization’s strategic team. Ana Elisa was also the Lead Designer of a multimedia design team with a focus on marketing and education. In 2021, they began their current role as Head of Design and Customer Experience at Plooral, a HR Tech company that helps businesses hire and develop their workforce.

Ana Elisa Althoff completed a Bachelor's Degree in Graphic Design from FAAB - Faculdades Barddal de Artes Aplicadas between 2010 and 2013. Ana Elisa then went on to pursue an Especialização User Experience Design from Universidade Federal de Santa Catarina between 2013 and 2015. Additionally, they have obtained several certifications, including Design Leadership from How Bootcamps in 2021, How to Build Digital Products from Product School in 2021, Product-Led Growth Fundamentals Certification Program from ProductLed in 2021, Design System e OPS from Meiuca Design in 2020, Product Discovery from Cursos PM3 in 2020, UX para tecnologias cognitivas from Anhembi Morumbi Online in 2020, and Usability Testing: Theory and Practice from TESTR in 2016.