Lenka Kralova

Lenka (Leni) Kralova is an experienced marketing professional currently serving as the Brand Director for Pilsner Urquell at Plzeňský Prazdroj since March 2021, focusing on brand success in local and international markets. Prior to this role, Lenka held various positions at Bel, including Marketing Manager for Boursin and Leerdammer in France, as well as Global Marketing Manager for Leerdammer. Lenka's earlier career includes experience at Procter & Gamble in brand management roles for oral care and home care products, along with a brief stint as a product manager at NICOLS. Lenka holds a Mini MBA in Brand Management from Marketing Week and a Master’s degree in International Trade from Prague University of Economics and Business, complemented by an Erasmus experience at Uppsala University in International Marketing/Management.