Pauline Louise Newman

Pauline Louise Newman is an accomplished marketing professional with extensive experience in integrated communication and brand strategy across various sectors. Currently, as Head of Marketing Integrated Communication at Plzeňský Prazdroj since April 2017, Pauline oversees brand communication and media strategy for the Czech and Slovak markets, notably advancing PR communication and ATL campaigns for Pilsner Urquell. Prior to this role, Pauline served as a Marketing Consultant and external Head of Marketing, where responsibilities included developing long-term brand strategies and managing advertising campaigns. Previous positions include Head of Marketing Communications at Tesco Stores CR, Head of Sales Strategy Unit at E.ON Energie, and Marcomm Leader at Raiffeisen Bank, among others. Pauline's foundational experience in media began as an Editor for Ceský Rozhlas/BBC, paired with a Bachelor of Arts degree in French and History from the University of Keele, UK.