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Elaina Ilminen (she/her)

Content Lead And Strategist at PMG

Elaina Ilminen is an experienced content lead and strategist, currently serving at PMG since June 2021 after holding titles as senior writer and strategist. Prior to this role, Elaina worked at AHA Strategy and Creative Agency from September 2017 to July 2021 as a writer and at Frank Creative Garage from February 2016 to September 2017 as a copywriter, where responsibilities included research, drafting, editing, and collaboration with design teams on social media campaigns. Elaina's earlier experience includes roles as a copywriter at 2nd Swing Golf, Tangible, The Union, and Newhaven Communications, focusing on product descriptions, advertising campaigns, and collaborative creative efforts. Elaina began reporting as a lead reporter at Pine Bluffs Post, honing writing skills across various article types. Elaina holds a Master’s Degree in Creative Advertising from Edinburgh Napier University and a Bachelor’s Degree in Mass Communications from the University of Wisconsin-Superior.

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