Charmaine Tan

Charmaine Tan is a Senior Brand Executive at POKKA PTE LTD, specializing in the POKKA Total Tea Portfolio and leading creative campaigns such as the POKKA x Miffy and POKKA x Pop Mart & Sweet Bean for the Chinese New Year in 2023 and 2024. Charmaine's previous experience includes roles as Brand Executive at Mandom Corporation Singapore focusing on men’s grooming brands GATSBY, Marketing Executive at mm2 Entertainment where marketing campaigns for films and product launches were developed, and Social Media Marketing at TheSmartLocal.com managing TikTok content. Further experiences include a Publicity Project Intern position at the Ministry of Defence of Singapore and operational roles in event management during internships at Pico Art International Pte Ltd and Singtel. Charmaine holds a Bachelor's degree in Marketing and Communication Management from Singapore Management University and a Diploma in Marketing with Merit from Temasek Polytechnic.