Iia Liimatainen

Iia Liimatainen is a seasoned marketing professional with extensive experience in brand marketing and digital strategies, currently serving as a Nordic Content Specialist at Polar Electro Oy since May 2016. Responsibilities include local social media management, public relations in Finland and Sweden, partnerships and collaborations, as well as influencer marketing and event planning. Previously, Iia held roles such as Nordic Digital Marketing Manager, overseeing a marketing team and strategy, and Nordic Marketing Coordinator, focusing on campaign creation and marketing material development for Nordic markets. Iia's early career involved communication and marketing roles in municipal settings, complemented by a Master's Degree in Organizational Communication and PR from the University of Jyväskylä and a Bachelor's Degree in Communication and Media Studies from the University of Vaasa.